The Comparison section is used to display a structured comparison table.
It is helpful when you need to compare your product to the competition. It makes it easier to scan different options, plans, product versions, or feature sets.
Quick Editor Tips
Fill these first: Products Names, Features/Benefits, Table Data.
- Keep the table focused on meaningful differences.
- Do not overload it with too many rows and columns.
- Use short labels so the table stays readable.
- Checkbox-style comparisons are often easier to scan than long text in every cell.
What the Comparison Section is For
This section helps visitors compare options quickly without reading long paragraphs.
You can use it to compare:
- your product to the competitor products,
- product versions,
- included features,
- important pros and limits.
The Comparison Section Fields
- Kicker Text – an optional short setup line above the comparison sections heading.
- Section Heading – the main title.
- Section Subheading – optional support line.
- Section Description – a short intro that explains what is being compared.
- Comparison Table – the main comparison field.
- Call to Action – optional button under or near the table.
Comparison Table
The table field includes a basic structure with rows, columns, cell values, and descriptions.
In simple terms, you control:
- how many rows there are,
- how many columns there are,
- the header labels for each column,
- whether each cell uses a checkbox-style value or text,
- optional short descriptions connected to the comparison.
Important: This section is strongest when it helps visitors decide. If the table is too dense, it becomes harder to use.
What to Write in Comparison: A Beginner Recipe
- Kicker: Compare Your Options
- Heading: Which Version Is Right for You?
- Description: Review the most important differences at a glance.
- Columns: Basic, Pro, Premium
- Rows: Features, limits, included support, speed, bonus extras
Final Note
The Comparison section should make choices easier, not harder. Keep the labels short, use the table for real differences, and guide the reader toward a clear decision.